Tired of Watching Less Technical People Get Promoted Before You?
I went from Data analyst to CTO, but it was never a straight line. It was years of guessing, stumbling, and trying to figure out leadership without a map. And I know a lot of data people are stuck in that same messy middle right now: too good to stay where they are, not confident enough to take the next step.
So I built a cool solution…
Introducing…
From Bytes to the Boardroom:
Foundations of Leadership for Nerds
Stepping into leadership feels weird, right? One day you’re the go-to expert, the next you’re supposed to “guide the team” like you suddenly woke up knowing how. This ebook is basically everything I wish someone handed me before I stumbled through that phase.
What’s Waiting for You Inside?
It’s the operating manual for the parts of leadership your job never prepared you for: managing tension, making decisions when everyone disagrees, building trust, and stepping out of the “I’ll just do it myself” trap.
The Mindset Shift for New Leaders
A simple framework that helps you stop thinking like a senior IC and start thinking like someone who leads people, not tasks.
Adapt-Your-Style Playbook
Real scripts and examples that show you how to talk to different personalities without feeling fake or robotic.
The Anti-Firefighting System
A simplified Eisenhower Matrix built for tech/data roles so you finally stop reacting to everything and start choosing what matters.
Weekly Leadership Habits + Templates
A repeatable set of micro-habits, reflection prompts, and fillable worksheets that help you lead with intention every single week.
Real-World Conflict Breakdowns
Side-by-side examples of how analysts and engineers clash and how to decode what’s actually being argued.
Your Personal Leadership Style Map
A custom template to capture your default DISC tendencies so you know what to amplify, and what to dial down.
The Leadership Upgrade
(What Changes After This Guide)
This is where you see the shift…from being the person who solves everything to the person who guides everything. And honestly? It feels like breathing again after being underwater.
The Playbook for That Messy Middle Between Doing the Work and Leading the Team
If you’ve been quietly thinking, “Am I even doing this leadership thing right?”… you’re absolutely the person I wrote this for. It’s not theory. It’s not motivational fluff. It’s the real stuff you only learn after years of messing up and figuring it out the slow way.
About Author
Peek behind the curtain and discover the quirky brain fueling this eBook.
Arthur Feriotti
CTO & Leadership Mentor
I started as a physicist, moved into data science, and eventually found myself leading tech teams…and learned the hard way that technical excellence doesn’t automatically translate into leadership.
Figuring out how to make decisions, guide people, and connect tech to business impact took time, mistakes, and a lot of humility. Now I share what I wish someone had taught me earlier, so other data professionals can make the leadership leap with far less confusion.
Frequently Asked Questions
Who exactly is this ebook for i.e. data analysts, engineers, etc?
Anyone working in data or tech will benefit. Data analysts, engineers, ML folks, BI, data scientists, product-minded tech people. The challenges are the same: communication, prioritization, conflict, visibility, and moving from execution to leadership.
I’m already overwhelmed with work. Will this book give me MORE to do?
Nope. It will help you do less because it teaches you exactly what to stop doing, what to delegate, and how to break the “firefighting loop” that’s keeping you stuck as the team’s fixer.
What if I’m introverted or not the ‘leader type’?
Great. Most of the best leaders in tech and data are introverts. Leadership is all about clarity, communication, and decision-making. This ebook shows you how to lead in your own style without pretending to be someone else.
What if I don’t have a team yet? Should I still read this?
Yes. This is actually the best time to read it. Leading well starts long before you get the title. The habits, mindset shifts, and communication tools in this ebook make you look and act like a leader before you’re officially one, which is exactly how most people get promoted.
How long will it take to see a real difference?
Honestly? Some results show up the same week like clearer communication, fewer misunderstandings, and less chaos. Bigger shifts happen over a few weeks as your habits and mindset change. It’s practical, not theoretical…so you feel as you apply it.
Ready to Lead With Confidence?
You’ve been doing the work for years. You know you’re capable of more. But the jump into leadership still feels… foggy. This guide clears it up…teaching you how to communicate, delegate, handle conflict, and lead in a way that feels natural.